
The presentation focuses on how Business Analysts can drive resilience and reinvention by shifting from individual excellence to collective empowerment. Grounded in personal experience, it highlights the importance of human connection in delivering high-quality outcomes.
Key themes to be discussed include emotionally intelligent stakeholder engagement, customer-centric stakeholder management, co-creation and collaboration, and fostering trust through influencing and continuous negotiation. Practical strategies such as collaborative user story writing, value alignment, and empowerment through knowledge sharing are explored. The central message is clear: BAs deliver greater impact when they act as connectors, enablers, and advocates for team success. This presentation encourages BAs to lead with empathy, influence with purpose, and help build resilient teams through meaningful partnerships.
Key Takeaways
- Strength doesn’t come from individual excellence. It comes from connection, from care and, from the courage to lead with empathy.
- To truly reinvent yourself as a business analyst, one must:
- Choose connection over control,
- Build partnerships over perfectionism, and
- Embrace collaboration over isolation
- Show up authentically as yourself in every interaction
- The greatest impact of a business analyst isn’t in the documentation we create —it’s in the confidence we build. When stakeholders feel capable, informed, and genuinely heard, they contribute with greater confidence, helping drive better decisions and ultimately leading to high-quality product development.
About the Speaker
Tafadzwa is a Certified Business Analyst Professional (CBAP) and Certified Scrum Product Owner (CSPO) with over 15 years of experience leading strategic digital initiatives across financial services, insurance, telecommunications and the public sector. She specialises in aligning business goals with product roadmaps, managing end-to-end product delivery, and facilitating agile collaboration among diverse stakeholders.
As a digital transformation specialist, Tafadzwa brings structure to complex business needs while driving value-focused product decisions that enable organisations to achieve their transformation goals. She thrives in solving complex problems and is a strong advocate for continuous business process improvement.
She is passionate about nurturing the next generation of highly competent industry leaders, Tafadzwa contributes through her academic work as a part-time lecturer at the Faculty of Training Institution (FTI) and by mentoring several business analysts. She enjoys working in cross-functional teams, valuing the opportunity to connect with diverse individuals. Building these connections is central to her approach, providing a sense of being part of something greater than herself.