
Certification isn’t one-size-fits-all—and neither is your career. In this fast-paced, engaging workshop, we’ll explore the full spectrum of IIBA® certifications and help you identify which one aligns with your unique professional persona.
Whether you’re:
The Explorer – new to business analysis and curious about where to begin
The Career Shifter – transitioning from another field and ready to formalize your skills
The Climber – an experienced BA aiming for CBAP to boost credibility and career growth
The Lifelong Learner – passionate about continuous development and expanding your toolkit
The Strategist – focused on leadership, influence, and driving organizational change
…this session will guide you through the journey to certification success.
We’ll unpack the ROI of certification, comprising increased marketability, employability, and earning potential
IIBA certification is more than a credential—it’s a globally recognized, third-party validation of your expertise, commitment, and readiness to lead. It earns you digital badges, opens doors to promotions, and signals your professional standards loud and clear.
This is your time to invest in yourself. Let’s find your path—and power it forward.
Key Takeaways
- Understand the certification landscape with the difference between Certificate and Certification, Core and Specialized.
- Unpack the certification personas
- Unpack the IIBA certification journey to leverage the value of certification
- Review the online application process including prep tips and timelines
- Inspect the proctor exam process with a few sample exam questions.
- Match certifications to your career goals and current role
About the Speaker
Lucy is a Business Analyst to her core, with over 20 years of experience spanning the construction and finance sectors. Her journey has taken her from high school teaching to COBOL programming, and ultimately to her true calling in business analysis. Today, she brings her expertise to her roles as Product Owner for a Commercial Banking CRM and Integration Specialist, blending strategic insight with technical depth.
A certified CBAP™, Lucy also holds the IIBA Certificate in Cybersecurity Analysis (CCA) and the Certificate in Product Ownership Analysis (CPOA). Her agile credentials include multiple SAFe® v5 certifications, and recently discovering more around Data Science, intending to sit the IIBA exam to be a Certified Business Data Analyst (CBDA) in the next few months.
Lucy is a cornerstone of the IIBA community in Africa. She helped launch IIBA South Africa 16 years ago, served as IIBA-SA President (2018–2019), and currently represents the continent as Regional Deputy Director for Africa on the IIBA Global Chapter Council.
Since 2015, Lucy has led the FTI CBAP Certification Prep bootcamp—a high-impact, four-day course designed to demystify the BABOK and empower professionals to earn their CBAP certification. Her passion for lifelong learning drives her mission to make education practical, engaging, accessible and most importantly knowledge to improve actions and outcomes.
Whether she’s mentoring future BAs, shaping integration strategies, or championing professional development, Lucy brings clarity, energy, and heart to every conversation.